{"id":293,"date":"2018-12-04T14:28:31","date_gmt":"2018-12-04T14:28:31","guid":{"rendered":"http:\/\/3.8.116.178\/?page_id=293"},"modified":"2024-11-20T15:57:30","modified_gmt":"2024-11-20T15:57:30","slug":"about","status":"publish","type":"page","link":"https:\/\/thetweakmentsguide.com\/about\/","title":{"rendered":"About"},"content":{"rendered":"<h2>Why I set up The Tweakments Guide<\/h2>\n<p>A couple of years ago I got an email from my friend Ellie, wanting advice on tweakments. What should she try and who would I recommend to do the work?<\/p>\n<p>I\u2019d been writing about tweakments and skincare for 20 years but had found that, suddenly, people weren\u2019t just asking: \u2018What\u2019s the best moisturiser?\u2019 but whether toxins or fillers would work for them and who they should trust. They were terrified because of media scare stories and because the area is so hard to navigate. They knew there were great practitioners out there, however, and that I knew them.<\/p>\n<p>When Ellie \u2013 a senior newspaper editor with a stellar career \u2013 asked too, I knew what I had to do. I wrote a book on tweakments and created this interactive online resource so people can explore their tweakments and skincare options and find outstanding practitioners. I hope you find it helpful.<\/p>\n<h3>Who it is for<\/h3>\n<p>The Tweakments Guide is for anyone who wants:<\/p>\n<ul>\n<li>to understand how to manage their face as it ages &#8211; or just to look a bit fresher<\/li>\n<li>to address a specific concern about their face or their skin<\/li>\n<li>to find effective, specialist skincare that really works<\/li>\n<li>to understand their tweakment options and filter them for cost, location, pain levels or downtime<\/li>\n<li>to find the best aesthetic practitioners \u2013 those I\u2019d trust with my own face<\/li>\n<\/ul>\n<h3>Where to start<\/h3>\n<p>If you want to find the best skincare or tweakment options for something that\u2019s bothering you about your face <a class=\"tweakment-finder-button\" href=\"#\"><strong>click here<\/strong><\/a>.<\/p>\n<p>If you are looking for cosmeceutical skincare products that really work <strong><a href=\"https:\/\/thetweakmentsguide.com\/skincare\/\">click here<\/a>.<\/strong><\/p>\n<p>If you want to know more about me, <strong>click here<\/strong>.<\/p>\n<p>If you\u2019d like to know about my books <strong><a href=\"https:\/\/www.amazon.co.uk\/dp\/B07PBBWQ25\/ref=sr_1_1?ie=UTF8&amp;qid=1551362223&amp;sr=8-1&amp;keywords=tweakment\">click here<\/a><\/strong>.<\/p>\n<p>If you would like to book a Zoom consultation to discuss tweakments or skincare <a href=\"https:\/\/thetweakmentsguide.com\/online-skincare-consultation\/\"><strong>click here<\/strong><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why I set up The Tweakments Guide A couple of years ago I got an email from my friend Ellie, wanting advice on tweakments. What should she try and who would I recommend to do the work? I\u2019d been writing about tweakments and skincare for 20 years but had found that, suddenly, people weren\u2019t just &hellip; <a href=\"https:\/\/thetweakmentsguide.com\/about\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;About&#8221;<\/span><\/a><\/p>\n","protected":false},"author":88,"featured_media":5646,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"about.php","meta":{"content-type":"","inline_featured_image":false,"footnotes":""},"class_list":["post-293","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>About The Tweakments Guide - The Tweakments Guide<\/title>\n<meta name=\"description\" content=\"Alice Hart-Davis is an award-winning beauty journalist &amp; author of 20 years. She has been reporting on cosmetic procedures colloquially known as tweakments.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thetweakmentsguide.com\/about\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About\" \/>\n<meta property=\"og:description\" content=\"Alice Hart-Davis is an award-winning beauty journalist &amp; author of 20 years. She has been reporting on cosmetic procedures colloquially known as tweakments.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thetweakmentsguide.com\/about\/\" \/>\n<meta property=\"og:site_name\" content=\"The Tweakments Guide\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/alicehartdavis\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-20T15:57:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thetweakmentsguide.com\/wp-content\/uploads\/2020\/09\/Alice-brand-shoot-41-scaled-e1601388593339.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"943\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@AliceHartDavis\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/thetweakmentsguide.com\/about\/\",\"url\":\"https:\/\/thetweakmentsguide.com\/about\/\",\"name\":\"About The Tweakments Guide - The Tweakments Guide\",\"isPartOf\":{\"@id\":\"https:\/\/thetweakmentsguide.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/thetweakmentsguide.com\/about\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/thetweakmentsguide.com\/about\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/thetweakmentsguide.com\/wp-content\/uploads\/2020\/09\/Alice-brand-shoot-41-scaled-e1601388593339.jpg\",\"datePublished\":\"2018-12-04T14:28:31+00:00\",\"dateModified\":\"2024-11-20T15:57:30+00:00\",\"description\":\"Alice Hart-Davis is an award-winning beauty journalist & author of 20 years. She has been reporting on cosmetic procedures colloquially known as tweakments.\",\"breadcrumb\":{\"@id\":\"https:\/\/thetweakmentsguide.com\/about\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/thetweakmentsguide.com\/about\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/thetweakmentsguide.com\/about\/#primaryimage\",\"url\":\"https:\/\/thetweakmentsguide.com\/wp-content\/uploads\/2020\/09\/Alice-brand-shoot-41-scaled-e1601388593339.jpg\",\"contentUrl\":\"https:\/\/thetweakmentsguide.com\/wp-content\/uploads\/2020\/09\/Alice-brand-shoot-41-scaled-e1601388593339.jpg\",\"width\":943,\"height\":1000,\"caption\":\"Alice brand shoot 41 scaled e1601388593339\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/thetweakmentsguide.com\/about\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/thetweakmentsguide.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"About\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/thetweakmentsguide.com\/#website\",\"url\":\"https:\/\/thetweakmentsguide.com\/\",\"name\":\"The Tweakments Guide\",\"description\":\"Trusted advice on cosmetic treatments\",\"publisher\":{\"@id\":\"https:\/\/thetweakmentsguide.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/thetweakmentsguide.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/thetweakmentsguide.com\/#organization\",\"name\":\"The Tweakments Guide\",\"url\":\"https:\/\/thetweakmentsguide.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/thetweakmentsguide.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/thetweakmentsguide.com\/wp-content\/uploads\/2019\/01\/thetweakmentsguide-logo.png\",\"contentUrl\":\"https:\/\/thetweakmentsguide.com\/wp-content\/uploads\/2019\/01\/thetweakmentsguide-logo.png\",\"width\":259,\"height\":258,\"caption\":\"The Tweakments Guide\"},\"image\":{\"@id\":\"https:\/\/thetweakmentsguide.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/alicehartdavis\/\",\"https:\/\/x.com\/AliceHartDavis\",\"https:\/\/www.instagram.com\/alicehartdavis\/\",\"https:\/\/www.youtube.com\/channel\/UC9w7oMZHMp62KYuXYj6pTRA\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"About The Tweakments Guide - The Tweakments Guide","description":"Alice Hart-Davis is an award-winning beauty journalist & author of 20 years. She has been reporting on cosmetic procedures colloquially known as tweakments.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/thetweakmentsguide.com\/about\/","og_locale":"en_GB","og_type":"article","og_title":"About","og_description":"Alice Hart-Davis is an award-winning beauty journalist & author of 20 years. She has been reporting on cosmetic procedures colloquially known as tweakments.","og_url":"https:\/\/thetweakmentsguide.com\/about\/","og_site_name":"The Tweakments Guide","article_publisher":"https:\/\/www.facebook.com\/alicehartdavis\/","article_modified_time":"2024-11-20T15:57:30+00:00","og_image":[{"width":943,"height":1000,"url":"https:\/\/thetweakmentsguide.com\/wp-content\/uploads\/2020\/09\/Alice-brand-shoot-41-scaled-e1601388593339.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@AliceHartDavis","twitter_misc":{"Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/thetweakmentsguide.com\/about\/","url":"https:\/\/thetweakmentsguide.com\/about\/","name":"About The Tweakments Guide - The Tweakments Guide","isPartOf":{"@id":"https:\/\/thetweakmentsguide.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/thetweakmentsguide.com\/about\/#primaryimage"},"image":{"@id":"https:\/\/thetweakmentsguide.com\/about\/#primaryimage"},"thumbnailUrl":"https:\/\/thetweakmentsguide.com\/wp-content\/uploads\/2020\/09\/Alice-brand-shoot-41-scaled-e1601388593339.jpg","datePublished":"2018-12-04T14:28:31+00:00","dateModified":"2024-11-20T15:57:30+00:00","description":"Alice Hart-Davis is an award-winning beauty journalist & author of 20 years. She has been reporting on cosmetic procedures colloquially known as tweakments.","breadcrumb":{"@id":"https:\/\/thetweakmentsguide.com\/about\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/thetweakmentsguide.com\/about\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/thetweakmentsguide.com\/about\/#primaryimage","url":"https:\/\/thetweakmentsguide.com\/wp-content\/uploads\/2020\/09\/Alice-brand-shoot-41-scaled-e1601388593339.jpg","contentUrl":"https:\/\/thetweakmentsguide.com\/wp-content\/uploads\/2020\/09\/Alice-brand-shoot-41-scaled-e1601388593339.jpg","width":943,"height":1000,"caption":"Alice brand shoot 41 scaled e1601388593339"},{"@type":"BreadcrumbList","@id":"https:\/\/thetweakmentsguide.com\/about\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/thetweakmentsguide.com\/"},{"@type":"ListItem","position":2,"name":"About"}]},{"@type":"WebSite","@id":"https:\/\/thetweakmentsguide.com\/#website","url":"https:\/\/thetweakmentsguide.com\/","name":"The Tweakments Guide","description":"Trusted advice on cosmetic treatments","publisher":{"@id":"https:\/\/thetweakmentsguide.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/thetweakmentsguide.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/thetweakmentsguide.com\/#organization","name":"The Tweakments Guide","url":"https:\/\/thetweakmentsguide.com\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/thetweakmentsguide.com\/#\/schema\/logo\/image\/","url":"https:\/\/thetweakmentsguide.com\/wp-content\/uploads\/2019\/01\/thetweakmentsguide-logo.png","contentUrl":"https:\/\/thetweakmentsguide.com\/wp-content\/uploads\/2019\/01\/thetweakmentsguide-logo.png","width":259,"height":258,"caption":"The Tweakments Guide"},"image":{"@id":"https:\/\/thetweakmentsguide.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/alicehartdavis\/","https:\/\/x.com\/AliceHartDavis","https:\/\/www.instagram.com\/alicehartdavis\/","https:\/\/www.youtube.com\/channel\/UC9w7oMZHMp62KYuXYj6pTRA"]}]}},"_links":{"self":[{"href":"https:\/\/thetweakmentsguide.com\/wp-json\/wp\/v2\/pages\/293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thetweakmentsguide.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/thetweakmentsguide.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/thetweakmentsguide.com\/wp-json\/wp\/v2\/users\/88"}],"replies":[{"embeddable":true,"href":"https:\/\/thetweakmentsguide.com\/wp-json\/wp\/v2\/comments?post=293"}],"version-history":[{"count":0,"href":"https:\/\/thetweakmentsguide.com\/wp-json\/wp\/v2\/pages\/293\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thetweakmentsguide.com\/wp-json\/wp\/v2\/media\/5646"}],"wp:attachment":[{"href":"https:\/\/thetweakmentsguide.com\/wp-json\/wp\/v2\/media?parent=293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}